As our destination began to grow rapidly a few decades back, local industry professionals realized a need for specialized tour programs & booking services preserving the city's authentic historical heritage and stories. Tour Saint Augustine Inc. was officially launched 25 years ago and quickly grew to become a local icon of world-class guest service, innovative tourism concepts & unique visitor experiences. Today we proudly serve as the most trusted local receptive tourism operator and employ dozens of professional local tour guides, historians, entertainers, reenactors, educational coordinators, storytellers and group travel specialists. We also host visiting media professionals & travel writers, as well as group-leader familiarization visits. We are entirely private-funded and rely on NO tax dollars, grants or other subsidies whatsoever. Our goal is to promote our destination fairly and authentically while providing the very BEST services and BEST experiences Saint Augustine has to offer.

Cultural Heritage Tourism

Tour St. Augustine Inc

​​We are proud members and contributors to many local industry organizations including; the St. Johns County Chamber of Commerce, The St. Augustine Attractions Association, the St. Augustine Visitor & Conventions Bureau, Visit Floridathe St. Augustine 450th Commemoration Alliance, the Florida Hospitality Industry Association and many more.  Tour St. Augustine Inc's President & CEO, Adam Shockey, is also a past recipient of both the Visitor & Conventions Bureau Tourism Employee of the Year Award as well as the prestigious St. Johns County Chamber of Commerce Member of the Year Award.  Our team of industry leaders collectively hold numerous board seats with many professional & educational organizations- donating a great deal of time, energy, and resources to local charitable causes each year with the goal of furthering historic & cultural preservation and education, and sharing our passion with our guests.

Educate. Explore. Inspire.

The Original...

  Proudly Serving Teachers, Group Leaders

and Travel Media for over 25 years!

Tour Saint Augustine Inc. has expanded over the years to include Florida's very first food & wine tasting tour operator, City Walks,  which is known for actually pioneering the original culinary tourism scene here locally. The area's first and only  licensed Seller of Travel specializing in Civil Rights history, St. Augustine Black Heritage Tours, was launched in 2012 in partnership with Tour St. Augustine Inc . In 2013 the original Ghost Tours of St Augustine Inc., a truly legendary company which literally started the entire haunted-history tourism phenomenon of north Florida decades ago (and is frequently featured on the Travel Channel & History Channel) was also wholly acquired by Tour St. Augustine Inc. to become part of our family of unique, authentic heritage tourism brands and services.

We continue to lead the way in world-class hospitality services by dedicating ourselves to providing authentic, original experiences at the best value. In addition to hosting tens of thousands of visitors annually, Tour St. Augustine Inc. also gives back to our community by sponsoring numerous educational & heritage tourism events, historic programs, local charities and scholarships each year. Our foundation is built upon empowering our team, visitors and guests to be true ambassadors of this city's unique historic heritage.